Generazione Alessandro is the project of three cousins – Benedetto, Anna and Benedetto – who together with their fathers, have been running the family winery in the province of Palermo. Their passion for viticulture sprung from a young age through actively participating in the family wine harvests. Strengthened by years of honing a wide range of skills in their roles at the Alessandro di Camporeale company, the cousins decided to embark on a new endeavour on Etna, a territory with some of the most diverse viniculture characteristics in the world, giving life to wines with unique, strong identity.
After his studies in oenology, he enhanced his knowledge of wine production through work experiences in Italy and abroad.
Upon graduating with a degree in Law, she joined the family company focussing on administrative management and developing wine tourism.
An Agronomist with a degree in Wine Economics and Marketing, he strongly believes in the enhancement of the territory through the conceiving and coordinating of various promotional activities.